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Monday , July 07, 2008

Darrin Ward is a veteran search marketer and successful Internet entrepreneur. Darrin was founder of the leading search-industry website SEO Chat in 2000. The site was an Internet forum specializing in organic SEO and paid-search marketing. Before selling SEO Chat, the site was one of the top Internet destinations for search marketing executives and Internet professionals, and the site continues to be a dominant search engine marketing resource.

Darrin also founded Darrin Ward Internet Marketing in 1999. Darrin Ward Internet Marketing is a search marketing services and Internet business strategies consulting firm. The firm has extensive experience with Search Engine Optimization, Search Engine Marketing and Pay-Per-Click search marketing, and it boasts a diverse list of clients, ranging from small websites to multinational companies.

 What is SEO and how does it affect my website?

SEO is the practice of using keyword and HTML code to improve the volume and quality of traffic to a web site from search engines like Google. This is important because not only will it impact traffic to your website, but it can also be used to target a particular segment of the population.

 MPC Studios brought Darrin down to Harlingen to conduct training for MPC writers and programmers on new SEO strategies.   

Darrin arrived on May 15 and used some of our websites to show how they can be further optimized to achieve even better results. By the time Darrin left, he had introduced the team to many new tools and strategies that now allow us to discover the most common key words for any particular industry. And it also provides us the ability to specifically target a certain demographic for any given customer.

Since Darrin’s visit, MPC has begun revisiting longtime client websites and has put many of the processes that Darrin introduced into practice.